‘Just because you have 50k followers, it doesn’t make you right about everything’
With influence comes responsibility, so why do some people choose to abuse it?
In the age of social media, ‘influencers’ seemingly have the power to dictate what is right and wrong in their sphere of influence and sometimes even ‘cancel’ people who disagree with their point of view.
Debate, intellectual challenge and solid argument are the cornerstones of freedom of expression and without it, we can’t make progress, especially in fields like Customer Experience.
The game-changers are those whose original thinking goes against the grain of established concepts to yield a fresh perspective and disrupt the status quo with positive effect. This is where true potential lies.
That’s why I was excited to haveI Claire Durrant on the show to talk about her unconventional career journey and lifestyle as a freelance digital nomad, including her story of being cancelled by one such influencer after she was bold enough to call out the misuse of personas in experience design.
Tune into this week’s episode of the Women in CX Podcast to listen-in to Claire’s story, hear about her experience of going freelance, her world travels, our thoughts on the relationship between CX, UX and Service Design and importantly, how she learned to stand up for herself.
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Clare Muscutt talks with Kristin Haynes about human capabilities & the future of employee experience
Clare Muscutt talks with Lynn Hunsaker about ‘smoothing the silos’ and the path to influencing customer focus in your organisation
Clare Muscutt talks with Crystal D’Cunha about employee experience design and being a mompreneur
Clare Muscutt talks with Melissa Moore about frontline customer service and dealing with bullying in the workplace
Clare Muscutt talks with Agnes So about CX in health tech and bringing more ‘art’ to customer experience
Clare Muscutt talks with Alex Acosta about data analytics and living with eating disorders
Clare Muscutt talks with Anne Gray about the stigma of infertility and her research in the field of customer-led digital transformation
Clare Muscutt talks with Amélie Beerens about overcoming childhood trauma to become the women we’re destined to be
Clare Muscutt talks with Olga Potaptseva about female entrepreneurship and striking the right balance between CX strategy and implementation
Clare Muscutt talks with Ellie Sutton about customer experience & proposition development in supermarket retailing
Clare Muscutt talks with Anna Noakes Schulze about the future of Web3 customer experience and the Metaverse
Clare Muscutt talks with Chelsea Costelloe about Caribbean CX and dispelling customer journey mapping myths
Clare Muscutt talks with Serena Riley about challenging gender bias for the future generation of women leaders
Clare Muscutt talks with Gemma Colby about her transformational career journey and overcoming self doubt
Clare Muscutt talks with Naima Mwawasi about breaking gender stereotypes, divorce and CX in Kenya
Clare Muscutt talks with Thirza Schaap about working motherhood and building sustainable CX culture
Clare Muscutt talks with Elena Rozanova about escaping Kharkiv and the realities experienced by Ukrainian female refugees
Clare Muscutt talks with Stine Ringvig Marsal about squiggly careers and fixing a broken CX industry
Clare Muscutt talks with Hayley Pugh about graduate careers, digital transformation and omnichannel Customer Experience
Clare Muscutt talks with Liz Berks about research methods & getting closer to customers on any budget
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