DMOU: Destination Marketing Organization University
Business:Management & Marketing
Say "High Value Visitor" to most and it sounds somewhat (if not outright) elitist...but not to former Colorado Tourism Office CEO Cathy Ritter. In this episode, she shares several new, inspiring definitions for "High Value." She also discusses how "Dispersive Travel" benefits virtually everyone, her ground-breaking "Colorado Cares" initiative...and how she landed her first State Tourism Director post in Illinois in the '90s. It's 30 minutes that just may change the way you view the future of Destination Marketing.
112: Chris Lewis • It’s not a Visitor Center; it’s a Community Hub
111: Peggy Williams-Smith • Milwaukee in the Spotlight
110: Trace Ward • DMO Success Within a Government Environment
109: Jack Bonney • Engaging the Community
108: Rachel Brown • The Stewardship Imperative
107: Victoria Simmons • Trends to Watch in 2023
106: Phil Werz • Saving the Holiday Season
105: Tracy Kimberlin • An Elegant Funding Model
104: Bryan Tony • Thank the Lord for the Night Time
103: Vail Ross • What Matters to Hoteliers Now
102: Lynn Tillotson • A DMO Without Public Investment
101: Destinations International Advocacy Summit: The Go-To Rebuttal
100: Catherine Callary: Nothing About Us, Without Us
99: Al Hutchinson: What’s Next for Destinations International
Andreas Weissenborn: The Destinations International Foundation Challenge
Pam Seidl: How a Small Town Won a World Championship
Greg Edwards: Getting on Everyone’s Top Ten List
Sonya Bradley: Building a DEI-focused DMO
Live in Toronto: The New Gigs in Destination Leadership
Anthony Everett: Transitioning a DMO to a Social Enterprise
Create your
podcast in
minutes
It is Free
Dream Bigger
The Age of Organizational Effectiveness -- hosted by Charles Chandler
Marketing Mixtape with Scott Davis
The Bryan Kramer Show
Commercial Grade Podcast