Join host, Matt Heinz and his guest, Anthony Iannarino as they review Anthony's book, The Lost Art of Closing.
Amazon reviews show 4.9 out of 5 from 96 reveiws.
Kindle $13.99, Hardcover $16.40 , Audio CD $27.00
Talking Points:
They will also talk about CEB, changes in sales, and how sales now requires better marketing.
About Anthony Iannarino
ANTHONY IANNARINO is a highly respected international speaker, bestselling author, entrepreneur, and sales leader specializing in the complex business-to-business (B2B) sale. He is also a founder and managing partner of two closely-held, family-owned businesses in the staffing industry, leading both entities in strategic planning while growing sales. Anthony is best known for his work at The Sales Blog, which has helped him gain recognition as a top thought leader in sales strategy. He is also the designer of Level 4 Value Creation™ and Building Consensus, methodologies that help sales organizations achieve transformational, breakthrough results.
The Widening Buyer/Seller Gap & How to Fix it
How vs Who: Why Relationships Still Matter in the Age of AI
How to Build & Scale the Human Side of Marketing
ABM Maximum Results on a Minimal Budget
How a ‘Day 1 Mentality’ Wins in B2B Sales and Marketing
Edelman and LinkedIn’s 2022 B2B Thought Leadership Impact Report
6 out of 10 Generational Businesses Fail – How to Save a Legacy Business
How to Build Empathy As Your Sales and Marketing Superpower
From Intuition to Science: Targeting Ready-to-Buy Accounts
Best Practices for Successful Sales and Marketing Integration
Right-Sizing Your Tech Stack Amidst Economic Uncertainty
Roadblocks to Delivering a Competitive Buying Experience
Leveraging AI to Find Your Best Prospects
How to Hire, Onboard and Coach World-Class Sales Talent
You Have a Ton of Sales Data. What to Do With it?!
Selling Through Tough Times: Grow Your Profits and Mental Resilience Through Any Downturn
Leading Your Sales Team in Times of Change
Closing the Funding Gap for Woman and Minority-Owned Start-Ups
How and Why a Bulletproof Sales Mindset Requires Resilience
Read the Virtual Room! Interpersonal Connection/Relationship Skills for the Current Virtual Era
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