The importance of keeping it local

2022-04-08

Alan Calder, Marketing Manager at Nemo Office Club, talks about his group’s Keep It Local campaign. The COVID-19 pandemic put a renewed focus on buying from local businesses and supporting local communities. Even before that, UK dealer group Nemo Office Club had been fighting the buy local corner. Now, it has taken things further by establishing a longer-term campaign called Keep It Local and will shortly be running the very first Keep It Local week. OPI’s Andy Braithwaite caught up with Nemo Office Club Market Manager Alan Calder to fin...

Alan Calder, Marketing Manager at Nemo Office Club, talks about his group’s Keep It Local campaign.

The COVID-19 pandemic put a renewed focus on buying from local businesses and supporting local communities. Even before that, UK dealer group Nemo Office Club had been fighting the buy local corner. Now, it has taken things further by establishing a longer-term campaign called Keep It Local and will shortly be running the very first Keep It Local week.

OPI’s Andy Braithwaite caught up with Nemo Office Club Market Manager Alan Calder to find out more about the campaign and look at some of the issues impacting the buy local movement.

Episode recorded and edited by Andy Braithwaite
Music by:
Extreme Energy by MusicToday80: https://soundcloud.com/musictoday80/r...
Attribution 3.0 Unported (CC BY 3.0) https://creativecommons.org/licenses/...
Music provided by Free Vibes: https://goo.gl/NkGhTg

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