It doesn’t matter how much drive and ambition we have... if our marketing game isn’t on point, we’re only going to end up spinning our wheels and grinding our gears.
As loan officers, we often make the mistake of thinking mortgage is our area of expertise, but that just ain’t so. We’re in the marketing business, and until and unless we acknowledge that and adjust our strategies accordingly, we’ll never reach the goals we’ve set for ourselves.
The problem is, most LOs just don’t know what they don’t know. Where have we been going wrong until now, and what does audacious, effective, and result-driven marketing look like? How can we kick our efforts up a notch and blast our businesses to new heights?
In this episode, I’m sharing the 5 most common marketing mistakes in the mortgage business, and what we can do to make sure they never happen again.
"Success comes from your ability to market effectively." -Doren Aldana
Takeaways
How to Avoid Wasting Our Time, Energy, and Money on the Wrong Realtors w/ Peter Fickeisen
Why Most Facebook Ads Don't Work w/ Chris Reale
How to Go from Just Making Friends with Realtors to Attracting SOLID Referral Partners
How to Be Peaceful, Powerful & Productive in the Face of Problems
How Mark Gagliardi Tripled His Income & Closings in 3 Months
How to Add UNIQUE VALUE to Realtors so They Stick with You w/Peter Fickeisen
7 Myths that Kill Your Success as a Mortgage Pro
How Brenda Dintino-Duran Broke Her Company's Closings Record with 53 Closings in One Month!
How to Put a $100M Team in Place with the Right People, in the Right Roles
How to Generate Red-Hot Buyer and Seller Leads that Don't Come from Realtor Partners w/ Chris Reale
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