In this episode of the PRovoke Media podcast, Maja Pawinska Sims and Diana Marszalek talk through the 12 trends the PR and communications industry would like to see in 2022: in which we combine curation with aspiration and a healthy dose of pragmatism, but with enough idealism to give us all something to aim for in 2022. Ideas from our editors and industry leaders – including Torod Neptune, Jo-ann Robertson, Julianna Richter, Alex Malouf, Nitin Mantri and Joanne Painter – range from CEOs speaking up on human rights issues, to tackling disinformation, to putting a monetary value on trust, to a sustained focus on diversity and inclusion, to smarter use of technology, data, analytics and personalisation.
Dole CMO Rupen Desai (Ep. 235)
PAN CEO Phil Nardone On Making Diversity a Priority (Ep. 234)
NewsWhip's Paul Quigley on Misinformation around Black Lives Matters and Covid-19 (Episode 233)
Lockdown lessons from Arlo Brady & Alice Cartner-Morley (Ep. 232)
ESG in an era of societal and corporate challenges (Ep. 231)
Quartz's Isabella Steger (Ep. 230)
How PR can move from words to action on support for PoC (Ep. 229)
Overcoming the PR industry's mental health problem (Ep. 228)
Psychologist LaMisha Hill: ‘We Need to Stop Saying That Talking About Race Is Hard’ (Ep. 227)
Google's LaToya Drake on Google News Initiative and Inclusive Storytelling (Ep. 226)
George Coleman on why "Twitter is not the country" (Ep. 225)
Google's Head of Product Inclusion Annie Jean-Baptiste (Ep. 224)
Jessica Hope on the rise of Africa-focused tech agency Wimbart (Ep. 223)
Curtis Sparrer On Sustaining An Agency Amid Shutdowns (Ep. 222)
How Covid-19 mobilized public health comms (Ep. 221)
Reggie Dance on How Corporate America Can Acknowledge, Listen and Take Action (Ep. 220)
Sabrina Lynch on the PR Industry's Failure to Act on Diversity & Inclusion (Ep. 219)
Where #BlackLivesMatter Goes From Here (Ep. 218)
The 'Decade of Do' with OPR's Richard Brett (Ep. 217)
Hong Kong's latest search for PR agency support (Ep. 216)
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