We often hear and quote the words "can we just", three simple words that can have major implications. The nature of marketing is that you plan and price based on experience and a few assumptions. But it is never certain that reality will play ball. When working to an agreed fee there is always the risk that if the job expands, you are putting in more hours for the same reward or the client end up paying more than anticipated. Neither of these are ideal. The key is to focus on value. And the key to managing these situations is communication!
S3E4 - Communicating via content
S3E3 - Choosing the right host for your website
S3E2 - Own your website as a marketing tool
S3E1 - Technology & expertise in the real world of business
S2E25 - "You have two ears & one mouth, use them in that proportion"
S2E24 - Stronger marketing during change
S2E23 - The right tools for the right job
S2E22 - The value of real human interaction
S2E21 - Why is true creativity so rare?
S2E20 - The Working From Home Conundrum
S2E19 - The Social Dilemma - Are we part of the problem?
S2E18 - Getting Over the Line
S2E16 - The importance of good WordPress hosting
S2E15 - Podcasts: The Marketing Tool
S2E14 - Dashboards & Data
S2E13 - Partnerships for Performance
S2E12 - Adapt and Survive
S2E11 - The Rise of the Webcast
S2E10 - Effective Communication
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The Official BNI Podcast
Social Media Marketing Podcast
The Goal Digger Podcast
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