Marketing Technology Podcast by Marketing Guys
Business:Marketing
In the past years, marketers have spent (too) much energy on technical stuff and less and less on the creative part of content marketing. This is about to change in 2021 according to Joe Hyrkin. He's the CEO of ISSUU, the Digital Publishing Platform used by thousands of marketers that work for companies like Patagonia, Stanford University, and National Geographic.
Joe shares some key trends in content marketing that he identified. Some of the trends that we discuss include:
Find out more trends that Joe and Elias identified here:
LinkedIn Joe: https://www.linkedin.com/in/joehyrkin/
Website ISSUU: https://issuu.com/
If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl
How to select a web design agency and budget for a website - Ray van Hilst | Yoko Co
Revenue operations: from lead to ledger - Eric Chan, head of partnerships @ Chargebee
How to adjust your Facebook Ads for the coming Apple iOS 14 update - Bob Regnerus, author of The Ultimate Guide to Facebook Advertising
Trends in B2B marketing technology in 2021 - Alex Price, Founder 93Digital and FINITE
Digital marketing for start-ups: where to put your marketing dollar? - Kevin Urrutia, Founder @ Voy Media
Link building in 2021: Tips & Tricks - Dennis Akkerman, CEO @ Seeders
“CMO’s should own product innovation in 2021” – Pat Sheridan, Managing Partner @ Modus Create
Revenue Marketing Series (9 of 9): How to create fans that love you - Jorge Labadie, Strategy Director @ 37°Celsius Brand Consultancy
Revenue Marketing Series (8 of 9): How to onboard customers like a pro - Mark van Horik, Martech Consultant @ Marketing Guys
Revenue Marketing Series (7 of 9): How to close deals faster - Elias Crum, CEO/Founder @ Marketing Guys
Revenue Marketing Series (6 of 9): Sales & Marketing Alignment - David Greenberg, CMO @ Act-On Software
Revenue Marketing Series (5 of 9): Best practices in lead nurturing - Mark van Horik, Martech Consultant @ Marketing Guys
Revenue Marketing Series (4 of 9):How to qualify and say no to misfits, Scott Ingram - Host of Sales Success Stories Podcast
Revenue Marketing Series (3 of 9):How to attract the right leads with Google Ads, Mike Rhodes, founder @ Websavvy
Revenue Marketing Series (2 of 9): How to create the best customer experience – tips & tricks from Steven van Belleghem
Revenue Marketing Series (1 of 9): How to define your audience - Elias Crum & Janet Nawijn, Marketing Guys
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Growth hacks for start-ups - Hamlet Azarian, Sr. Growth Advisor @ Retail Merchant Group
How to be successful in eCommerce email marketing - Tyler Sullivan 'Sully', founder @BombTech Golf
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