Pam Seidl: How a Small Town Won a World Championship

Later this year, Appleton WI will play host to the World Axe and Knife Throwing Championships. The Fox Cities CVB's Pam Seidl joins DMOU to share how this community of 70,000 beat out major metros for the honor to host this incredible event. She also discusses how her DMO has always been in the destination development game through an innovative grant program that enables capital projects to come to fruition. Join us.