Ben Slocombe is a commercially and creatively focused marketer, mentor and has built an extensive and successful career in CPG, particularly in beverages and specifically in alcoholic beverages. Most recently as a Director for Beer and Cider at Coca-Cola Europacific Partners Australia. He shares what attracted him to marketing, What attracted you to marketing, why too many marketers have short tenures, what makes a great marketing team and more.
Listen on Apple: https://podcasts.apple.com/au/podcast/managing-marketing/id1018735190
Listen on Spotify: https://open.spotify.com/show/75mJ4Gt6MWzFWvmd3A64XW?si=a3b63c66ab6e4934
Listen on Google: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjE2MTQ0MjA2NC9zb3VuZHMucnNz
Listen on Stitcher: https://www.stitcher.com/show/managing-marketing
Listen on Podbean: https://managingmarketing.podbean.com/
For more episodes of TrinityP3’s Managing Marketing podcast, visit https://www.trinityp3.com/managing-marketing-podcasts/
Recorded live on Zoom H4n and edited, mix and managed by JML Audio with thanks to Jared Lattouf.
Ben Peacock, Scott Matyus-Flynn And Darren Discuss Sustainable Brand Purpose
Rob Campbell And Darren Talk About Corporate Gaslighting In Advertising
Kylee Stone And Darren Talk Covid-19 And The Importance Of Leadership And Resilience
Kevin Freedman And Darren Discuss The Challenges Of Global Marketing Implementation
Ophenia Liang And Darren Discuss Cross Cultural Marketing In Asia
George Hawwa And Darren Discuss Is Social Media A Technology Or A Media
Raja Pradeep And Darren Talk About The IT Risks Facing Advertising Agencies
Neal Moore And Darren Chat About The Need For Great Storytelling In Content Marketing
Rob Mills And Darren Talk About Assessing And Measuring The Value Of Sports Sponsorship
Nick Hockley And Darren Talk About Marketing And Sports Sponsorship
Chris Stephenson And Darren Discuss Innovation And Effectiveness In Marketing
Jeremy Taylor And Darren Talk About Brand And Corporate Purpose And Ethics
Henry Innis And Anton Buchner Discuss How To Assign Value To Marketing With AI Models
Augustine Fou And Darren Discuss The Growing Problem Of Ad Fraud
Darren Woolley And Nathan Chat About The Twenty Year History Of TrinityP3
Jared Alessandroni And Darren Discuss The Future Of the AI CMO
Thomas Bertelsen, James Procter And Darren Talk Data And AI Informed Advertising
Jay Henderson And Anton Discuss How To Solve Business Problems Through AI Technology
Phil Phelan And Darren Discuss Ecosystems And Marketplaces For Products And Services
Bobbi Mahlab And Darren Talk About Mentor Walks and Women In Media
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