Meet Mickey Anderson, a marketing guru and the founder of 90 Day Campaigns, a top-notch marketing agency located in Ottawa, Ontario, Canada.
With her extensive experience in B2B marketing, Mickey has mastered the art of simplifying complex marketing strategies and making them accessible to all.
Mickey's expertise lies in customer-focused marketing and firmly believes that understanding and catering to the needs of your target audience is the key to success.
Join us on this episode of Beyond Clean With ACE as we dive into the world of customer-focused marketing with the one and only Mickey Anderson.
The key moments in this episode are:
00:00:00 - Understanding the Importance of Focusing on the Customer
00:03:03 - The Value of Long-Term Planning in Marketing
00:04:50 - The Power of Metaphors and Analogies in Marketing
00:06:42 - The Pitfall of Copying Others in Marketing
00:09:52 - Unexpected Cleaning Experiences
00:13:46 - The Importance of Protecting Assets and Creating an Amazing Experience
00:14:57 - The Importance of Understanding Why
00:17:14 - Knowing Your Target Audience and Their Expectations
00:18:59 - Helping Customers Discover Their Own Strengths
00:20:05 - The Importance of a Balanced Marketing Strategy
00:26:58 - The Importance of Growth
00:27:43 - Change of Plans for Vegas
00:29:49 - Engaging with Listeners
00:31:29 - Audience Input
00:32:29 - Reflecting on the Year
Connect with Mickey here: https://www.heymickeyanderson.com/
WEBSITES
==================================
ROCK STARS OF CLEANING: https://rockstarsofcleaning.com/
ACADEMY OF CLEANING EXCELLENCE: https://academyofcleaning.com/ SOCIAL
============================
PODCAST: https://beyondcleanwithace.podbean.com/
FACEBOOK: https://www.facebook.com/AcademyofCle...
TWITTER: https://twitter.com/rockstarsclean
INSTAGRAM: https://www.instagram.com/academyofcl...
TIKTOK: https://www.tiktok.com/@academyofclea...
============================
#safe #healthy #cleaning #academyofclean #rockstarsofcleaning
BCWA S4:E54 Sean DeVore and Dave talk about signs taped to carpet, residues, masks and handwashing stations.
BCWA S4:E53 Kevin Stoller talks with us about what is happening now and in the coming months in K-12 schools.
BCWA S4:E52 Bill Fellows is back talking the pH chart, strength of chemicals and safety.
BCWA S4:E51 Dr. Aaron Buchko talks about the void in behavior we are all going through at this stage of the pandemic.
BCWA S4:E50 Sean Devore is back and the topic of masks and disinfecting floors is on our minds.
BCWA S4:E49 Chris Tuff helps us understand how to effectively recruit, retain and motivate Millennials.
BCWA S4:E48 Bill Fellows is back talking about COVID, disinfectants and Safety Data Sheets.
Dr. Whiteley talks about quantitative measurements of cleaning outcomes
BCWA S4:E47 Douglas Henley has a few words on how a BSC excels during challenging times.
BCWA S4:E46 Christian Harris, located in London, England is here to talk about slippery, grimy floors and hygienically cleaning them.
BCWA S4:E45 Steve Hanson talks about residential vs commercial cleaning.
BCWA S4:E44 Dr. Whiteley talks about COVID and international response via the cleaning industry.
BCWA S4:E43 Sean and Dave talk cleaning, floors, carpet, social distancing and gardening.
BCWA S4:E42 Mike and Dave talk about what clients want to see when going back to a restaurant.
BCWA S4:E41 Andrew talks about "brain based learning".
BCWA S4:E40 Tommy Breedlove talks about his book, Legendary: A playbook for building and living a legendary life.
BCWA S4:E38 Dave talks about changing the norm and habits.
BCWA S4:E37 Dave talks about the Rock Star Keynote presentation for April 15th.
BCWA S4:E36 Ken Horton talks about concerns, focus and solutions.
BCWA S4:E35 Talking New Technologies and Floors with Sean DeVore at Mannington Mills
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
HCI Leadership Revolution
The Ramsey Show
Planet Money