2017 Murray Tucker Golf Professional of the Year Andrew Steep sits down with longtime friend and mentor George Sigurdson, Founder and President and Founder of Sigurdson Financial in Winnipeg, MB. Andrew and George discuss customer service excellence within the industry, outside the indusrtry, and key learnings to ensure your customer is a return customer. As an avid golfer, George shares his experience as a customer in the industry and areas he sees PGA members can improve the experience from his wealth of experience in the financial sector.
Part 7 - Getting Your Message Out
Part 6 - Solving Your Clients Problems
Part 5 - Common Golf Client Personas
Part 4 - What Makes Your Customers Tick
Transitioning Adults to Coaching Programs
Part 3 - Building Customer Personas
PART 2 - Ways to Add Value For Your Customers
Part I - Value for Golf Professionals
Communication is a Bridge
What Millenials Want in Golf
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On the Practice Green with Paul Horton
Onto the Teaching Tee with Paul Horton
A New Season Upon Us
The State of Retail and Consumers with Alan Carter and Dionco
Marketing to Long Haul and Short Haul Audiences
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