In episode #118 of the Transform Sales Podcast, Amir Reiter interviews Ariel Levin, CEO of SDR Labs, a global sales agency specializing in sales outsourcing and lead generation. Ariel discusses the company's focus on booking meetings for B2B tech companies, sharing a success story about securing 40 meetings at a major event. He advises buyers to consider an agency's track record and adaptability, not just cost. Looking forward, Ariel reflects on the evolving role of Sales Development Representatives (SDRs) in the face of AI and automation, suggesting that some companies may opt for outsourcing while others may build internal sales capabilities. Listeners can learn more about SDR Labs at sdrlabs.io or by connecting with Ariel on LinkedIn and Twitter.
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