[171] The industry is likely never to go back to the way it operated before COVID-19. As salons and spas progressively reopen, they are also shaping a new normal.
Before the pandemic, people conceived of beauty experiences in four main ways: convenience, skills, pampering and an indulgent experience, and finally, a sense of connection and community, visiting the same beautician every single time and being able to talk about personal and beauty-related issues. Will that remain true for years to come? That's what companies like Foresight Factory are in the business of predicting.
Featuring CEO and co-owner of Foresight Factory, Meabh Quoirin, this week's episode discusses consumer trends and insights that are changing the hair & beauty industry's foreseeable future.
Links:
Visit Foresight Factory's website: https://www.foresightfactory.co
Access the Back In Business, With Phorest information page at www.phorest.com/c19
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This episode was edited and mixed by Audio Z: Great music makes great moments. Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed.
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Read the transcript, or click here to learn more about Phorest Salon Software.
Inside Phorest: Salon Reopening Tools With Aisling Scolard
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April Monthly Round-up
Dawn Bradley on Setting Healthy Back to Work Boundaries
The Irish Hairdressers Federation & The Hair and Beauty Charity: Helping Industry Professionals in Need
Ronan Perceval on Facing the Current Crisis & Making Money While Your Salon Is Closed
Joe Bolger on Employment Law Tips for Getting Salons Through the COVID-19 Crisis
Millie Kendall MBE on Future-Proofing Your Brand Through Reputation, Education & Innovation
Dom Lehane on What Hosting the ‘How to Cut It’ Podcast Has Taught Him About Success
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Llewelyn & Samuel Thomas-Wood on Scaling Your Business With Retail Ecommerce
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