How do you determine the health of your brand? Angelo Ponzi went on the air to provide an in-depth look at the importance of "living it" every day, and keeping your finger on your brand’s pulse to make sure it stays healthy and keeps beating. While you may think your brand is doing well, i.e. sales are up, it is crucial to receive feedback from those who interact with your brand, both internally and externally. Don’t assume just because you’re putting your story out there, everyone truly knows and understands it.
Part 2: Matt Everitt, CEO of World of Dance,'s Career Journey
World of Dance: the ups and downs of growing a sustainable entertainment business
It’s time to establish your competitive intelligence program
Customer Personas and Customer Journey Mapping, are they part of your business strategy?
The importance of using market research to define your strategies for business growth.
Selling your business? Planning to exit? Wondering what your business is worth?
We live, and die, based on our ability to persuade. Is this a skill you need to improve?
Passion, determination and rock and roll all played a part in the success of building an apparel brand
How Pedego CEO turned a love for biking into a worldwide business
The decision to sell or exit your company is not an easy one. If you’re ready or even thinking about it, this is the podcast for you!
Lessons from the trenches and the ups and downs of being a serial entrepreneur! With Nick Panhwar, CEO of Teamknit
How important is brand building for a nonprofit? With Dawn Reese, CEO, Wooden Floor and Maricela Rios, CEO, Human Options
What are the biggest challenges for nonprofits to not just survive but thrive and grow? With Dawn Reese, CEO, Wooden Floor and Maricela Rios, CEO, Human Options
Explore trends, obstacles and the ups and downs facing today’s public relations professionals, with Teri Sawyer of T&Co.
HR as a strategic resource to grow your business with CEO Mark Wilbur, EveryThingHR
Are compensation and performance practices for small, high-growth and mid-size companies
Magazine advertising is alive and well in today’s digital world! With Christopher Schulz of Orange Coast Magazine
Is Poor Communication Costing Your Brand Money? With Jayson Duncan, Chief Storyteller at Miller Farm Media
Unlocking the potential of your sales team! With Rich Cocuzzo of Sales Velocity Advisors
The Business of Non-Profits! With CEOs Dawn Reese of The Wooden Floor and Maricela Rios-Faust of Human Options
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