Today we've got another Lazy Launch episode in store for you. Remember, I use the term “lazy launch” in a positive way here! Lazy launches are launches that you put together without the stress, overwhelm and months of unnecessary preparation leading up beforehand.
You can check out our most recent Lazy Launch episode about launching a successful membership right here.
There are a lot of different ways you can make a lazy launch work for you, and today’s guest is no exception! We're chatting all about how a photographer added passive income with digital products.
I’m joined by Rachel Greiman, a copywriter and a documentary family photographer in Philadelphia, Pennsylvania. She owns Green Chair Stories, a company committed to writing words and taking photographs that look and sound like real people.
Rachel worked as a writer and photographer for nonprofits for over 10 years, but somewhere in there she started doing family photography on the side, which eventually became her full-time business. She also began copywriting for other photographers, which became her primary focus.
She entered the digital product space when she realized that she only had two options for her target customers – either providing full copywriting services for them, or nothing. Rachel decided that she wanted to find a way, through digital products, to help her customers that couldn’t afford her services but still needed help with their copywriting. That’s how her digital product ideas were born.
On today’s episode of the podcast, Rachel is going to walk us through her digital product launch experiences. And you're going to want to grab that pen and paper or at least take lots of mental notes, because this is definitely going to get your creative juices flowing for sure!
To read this as a blog post and for complete show notes, please go to edenfried.com/067
FREE STUFF
LEARN HOW TO LAUNCH YOUR PRODUCT IN 90 DAYS: https://edenfried.com/rbl
[056] How & Why to Host a "Joint Venture" Webinar
[055] How To Design a Website That Will Get More Product Sales With Jennifer Lyker
[054] How to Get More Product Sales Using an Affiliate Program with Kelly Morrison
[053] How I Planned a 3-month Maternity Leave from My Online Business
[052] Behind the Scenes of my $32,000 Virtual Summit (May 2020)
[051] How to Manage Your Product-Based Business with a Team of One with Jordan Gill
[050] How to Design a Transformational Online Course Experience So Students Keep Coming Back with Emily Walker
[049] How to Create Supremely Effective Sales Pages So People Are Persuaded to Buy with Liz Theresa
[048] How Elle Earned $31,000 in 2019 From a "Tripwire" Product on Auto Pilot with Elle Drouin
[047] But Do You Really NEED an Active Blog to Sell Digital Products Online?
[046] How to Pre-Sell a Digital Product Through Focus Groups with Michelle Vroom
[045] How to make an extra $150/month with a Low Cost Digital Product with Elizabeth Falcigno
[044] How This First Time Product Creator launched a $47 ebook and made over $1500! with Real Rebel Emily Reiter
[043] How to Create Pre-Launch Content That Will Make Your Audience Want to Buy with Danielle Cevallos
[042] How to Write a Killer Product Launch Email Sequence with Elli Runkles
[041] How To Differentiate Your Product in a Crowded Market with Kim Wensel
[040] Are Webinars for Digital Product Launches Dead?
[039] How to Create Video Content for Your Online Course with Holly Gillen
[038] The 5-Step Launch Strategy to Us When You Have No Email List or Audience
[037] Up-to-Date Pinterest Strategies to Help You Get Better Results in LESS time with Cara Chace
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Tim Ferriss Show