How to Start A Career in Digital Marketing in 2020 When I started my agency in the mid-2010s, digital marketing was not new, but there were a lot fewer agencies. Then things changed in 2017, and now there are so many companies offering it! Business owners have caught on, and they are tough to convince. That’s because every agency promises amazing results, but only a few of them have the data to back those promises. If you are just getting started or are a freelancer who wants to take your business to new heights, do the following. Focus on getting your first couple of clients on a revenue share model. This means that you don’t get paid until you get results. Don’t worry, you are not doing this forever, but you need momentum, so get your feet wet and put your money (and time) where your mouth is. Once you scale those accounts, it’s time to ask for testimonials and as many referrals as possible. Also, reach out to publications in your clients’ niche and try to get featured! Now that you have lots of social proof and authority reach out to as many prospects as possible and produce show your results and experience. When your prospects are on the fence, and they don’t know if they should buy from you, remind them that you are the closest option to a sure thing. You got excellent results; magazines wrote articles about you, and you have a ton of case studies… It’s a no-brainer!
572: Navigating the start-up journey with Ovi Negrean
571: Plan Better with Joe DiSanto
570: The Hidden Value of Content Creation with Derek Clelan
569: Building a Business With A Strong Purpose With David Ferrera
568: How to Maintain a Solid Remote Company Culture with Antonella Pisani
567: B2B marketing key insights
566: Time Management for a Healthy Mind
565: Nonprofit Doesn’t Mean No Profit
564: Managing a Customer Success Team Remotely
563: Scaling Remote First Productised Service
562: Creating Superfans
561: Leveraging Books for Business Growth
560: Building Trust in a Remote Team
559: Scaling a Freelance Business with Sagi Shrieber
558: Interview with Susan Meier
557: Supercharging Performance Across Remote Teams
556: Unlock your full potential with Jeni Raitsin
555: How To Scale Your Business with Nick Bradley
554: How to get a lasting business impression with Glenn Poulos
553: The Secrets To Following Up and Converting with Justin Oglesby
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