In this episode, AmSpa CEO, Alex R. Thiersch, JD, speaks with Patrick Urban, President of Merz Aesthetics North America. They take a macro look at the industry and discuss the first findings of new aggregate point-of-sale data, along with the impact of Gen Z and Millennials in medical spas, the patient journey, and the role of biostimulatory products. Their conversation covers:
-The advantages of being a privately-held company;
-How loyalty programs are supporting both practitioners and patients in tough economic times;
-Their pro-growth strategy across the industry;
-The shift in the demographic makeup of the medical spa patient population;
-How individuals are empowered to come forward and talk about treatments, clean ingredients, and sustainability;
-Upselling opportunities to build long-term trust relationships with patients;
-Retaining patients with your talent, experience, and expertise;
-How biostimulatory products are contributing to the market;
-And much more!
RN Scope of Practice in Medical Aesthetics
Why Medical Spa Investing Is More Attractive Than Ever Before
Greatest Hits: How to Make Sales Your Zone of Genius
The Return of COVID Restrictions
Greatest Hits: How to Get Relief from Stress and Anxiety During This Difficult Time
When COVID-19 Hits Close to Home
An APRN’s Perspective on AmSpa’s Practice Guidelines
Recovering from COVID-19 as a Person, Practitioner and Business Owner
The Path From RN to NP for a Nurse Injector
Before and After the Shutdown for a Medical Aesthetic Practice
HR for Small Businesses: How Company Culture Can Define Your Success
Breaking Down Injector Training with Kevin Harrington
Medical Spa Law Behind the Scenes
Greatest Hits: How to Make $1.5 Million in Revenue from Instagram with Shelby Miller, FNP-C
Bucking the Trends as a Solo Practitioner
Building a Profitable Practice Based on Injectable
Building a Small Market Medical Spa
Medical Spas Are Opening Again: Now What?
How Trusting Intuition and Building Community Can Lead to Medical Spa Success
Facial Aesthetics Is More Than Skin Deep
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