Jon Dettling, global director for services and innovation at Quantis, and Innovation Forum’s Ian Welsh discuss some of the challenges for businesses in the food supply industry, and how they have to innovate to make the necessary change to control impacts.
Dettling points out the requirement for measuring and tracking benefits – as there is no point in developing a ‘sustainable’ product that ends up being a business failure. And they discuss how the potentially game-changing switch for consumers to plant-based alternatives to meat might eventually reflect a overall trend towards long-term sustainable food supply.
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