GRIT: The Real Estate Growth Mindset
Business
The traditional brokerage model typically found its strength in individual realtors working independently to manage their clients and transactions.
But with the emergence of the full-service brokerage model has proven to offer several advantages over its conventional counterpart.
By providing real estate agents the autonomy in building their businesses while providing “team-like” support, these full-service brokerages are able to keep and attract those agents who approach their production and trade like a business.
And in a time when big-name brokerages are becoming less relevant, the full-service brokerage is helping agents leverage their time so they can do what they do best and provide top-quality service to their clients while still maintaining a quality lifestyle.
In this episode, Winston Murray, CEO of Works Real Estate talks about how he built his real estate business, his vision for starting his own full-service brokerage, and why he believes that Sisu is essential for setting up real estate businesses for success.
Top Takeaways:
(06:26) Why Winston decided to start his real estate brokerage
(08:08) How Sisu Client Portal works
(10:49) What makes Works Real Estate different
(20:23) The advantage of building an intentional referral-based business
(24:43) Is it worth leaving your team or brokerage to work solo?
(30:54) What does an agent need to do to be successful?
(34:38) What separates Works Real Estate from a team or a traditional brokerage
(37:08) What prompted Winston to start a sales challenge for his agents
(40:49) Winston’s biggest WHY
(43:49) A piece of advice to those running a real estate business
Connect with Winston Murray
Website: https://portlandworksrealestate.co/
https://www.workshousing.co/
Instagram: @winston_murray1
LinkedIn: https://www.linkedin.com/in/winston-murray-261458a9/
Facebook: https://www.facebook.com/WinstonMurray123
About the guest:
At 20, Winston Murray got involved in some trouble and ended up getting a DUI. He decided to change his life and got totally sober. He then spent the next four years building and doing volunteer work for a nonprofit organization centered around helping youth who have struggled with drug and alcohol addiction. After passing the torch, he then shifted to real estate so that he can make money to support his family.
Although Winston has been in the real business for 11 years, with the last 2 years building his own brokerage, his philanthropic entrepreneurial spirit never left him. He wants to sell real estate, learn the trade so much, and then eventually come back to the nonprofit world.
Today, Winston Murray is the CEO of Works Real Estate and Works Housing, a nonprofit organization centered around agent resource education, and raising funds through community members and past clients to help other nonprofits who are already doing really good housing-related things in the Pacific Northwest.
Episode 036 with Kenny Klaus, Founder of CLME & Branch Manager at Keller Williams Integrity First
Episode 035 with Phil Treadwell, VP of Development and Regional Manager for Mason-McDuffie Mortgage
Episode 034 with Justin Nelson Business Partner and Performance Coach at Realty One Group Arete
Episode 033 with Spring Bengtzen CEO of the Utah Life Real Estate Group & Realty One Group Areté at Realty ONE Group
Episode 032 – GRIT: The Real Estate Growth Mindset, special guest Jim Remley, Founder of eRealEstateCoach
Episode 031 with Robby T, Coach & Lead Geek at Hatch Coaching and Nathan Joens, CEO and Co-Founder of Structurely
Episode 030 with Tom Ferry, Founder and CEO of Ferry International
Episode 029 with Alvaro Erize, CEO at CINC
Episode 028 with Dan Corkill, CEO & Co-Founder of Follow Up Boss
Episode 027 with Veronica Figueroa, CEO and Team Lead of The Figueroa Team at eXp Realty
Episode 026 with Michael Hellickson, Founder & CEO of Club Wealth Coaching
Episode 025 with Ricky Cain, President of the Cain Realty Group & Cain Cares
Episode 024 with Tim Harris, Founder of Tim & Julie Harris Real Estate Coaching
Episode 023 with Doug Gieck, Vice President of Production at 8z Real Estate
Episode 022 with George Morris, Founder & CEO of CENTURY 21 Everest
Episode 021 with Dan Noma Jr, Owner of Venture Real Estate & Investment (REI)
Episode 020 with Gary Boomershine, CEO of RealEstateInvestor.com
Episode 019 with Gabe Cordova, President of Firepoint Solutions
Episode 018 with Kristan Cole, Founder & CEO of The Kristan Cole Network
Episode 017 with Dr. Hank, Entrepreneur, Motivational Speaker, and Award-Winning Author
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