Dr. James Beckett: Sports Card Insights
Business:Investing
Details of the 2023 Goodwin Champions Hobby Box by Upper Deck. The product includes a mix of different sports cards, establishing an eclectic appeal, and each pack of 18 cards is configured with the middle card usually the best. The set is suitable for ages 14 and up, which may be due to the educational component provided by the inclusion of historical and non-sports cards. He talks about base cards, which he compares to car models, where the base is the low-end, and parallels, special cards, or inserts are akin to higher-end models, letting the quality of the special cards pop against the simpler base design. He discusses unique facets of the pack, such as the tricky odds listed and the presence of 'decoys' or blank cards. He also describes the intriguing physical differences in the thickness of different packs. Dr. Beckett further expands on how he believes the product should primarily allure the buyers for its unique elements rather than just the base cards, highlighting how this product affects different platforms in the card industry marketplace such as price guides, marketplaces, grading services, and others. Lastly, he scrutinizes how other major players in the card world, including Panini and Fanatics, should learn from what Upper Deck has achieved with this product, and how post-production quality control could be ensured through focus groups. He appreciates the eclectic aesthetic and the interesting variety of cards that live up to the Goodwin Champions brand.
00:42 Packaging and Card Placement Insights
01:14 Age Recommendation and Educational Component
02:23 Base Card Design and Comparison with Luxury Cars
03:55 Multi-Sport Sets and Player Selection
04:12 Hits, Rookie Cards, and Licensing
04:57 Pack Odds and Decoys
05:34 Thick Packs vs Thin Packs
06:42 The Eclectic Nature of the Set
07:31 Sponsor Acknowledgement and Market Observations
11:45 Final Thoughts and Thanks
1142 - Hobby Dinner Convo 110323
1141 - UD Hockey: SpX v Ultimate v Premier
1140 - Five Listener Questions 9.0
1139 - Tribute: Bobby Knight, HOF Coach
1138 - Texas Rangers Win!
1137 - Out-Takes on The National and Pre-Rookies from Hobby Hotline 101323
1136 - Out-Takes on Costco and QC from Hobby Hotline 101323
1135 - Going Cashless, with Rich Klein
1134 - My First Show, with Rich Klein
1133 - Show Promotion Perspectives, with Rich Klein
1132 - Mike Cramer, Pacific Trading Cards, Cramer’s Choice, Part 3, with Rich Klein
1131 - Mike Cramer, Pacific Trading Cards, Cramer’s Choice, Part 2, with Rich Klein
1130 - Mike Cramer, Pacific Trading Cards, Cramer’s Choice, with Rich Klein
1129 - Five Listener Questions 8.0
1128 - Out-Takes with Leighton Sheldon from Sports Cards Live 092323
1127 - Out-Takes with Jeremy Lee from Sports Cards Live 092323
1126A - Tribute: Dick Butkus
1126 - Six Listener Questions 9.0
1125 - Recap: Podcast Episodes 1101-1124
1124 - The Allure of Metal Universe
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Aligned Money Show
Dubai Property Podcast
IBKR Podcasts
The Ramsey Show
The Clark Howard Podcast