Luxury Listing Specialist - Dominate High End Listings In Any Market
Business:Marketing
There are very few luxury agents that do any type of custom video content because they fear the expense. How does this misconception lead to missed opportunities? Why is it so important to have video content in your marketing plan? How do you demonstrate your expertise and educate your database? On this episode, we are joined by Vyral Marketing founder, Frank Klesitz, who shares how video can boost your business.
If you’re not demonstrating your expertise, you’re really not spending time with people and letting them get to know you. -Frank Klesitz
Takeaways + Tactics
At the start of the show, we talked about the power of short video updates to your database, and Frank shared his own experience in luxury real estate. We also talked about why having a lot of visuals on Facebook is so powerful, and why your aim shouldn’t just be to send out content.
We also discussed:
Rounding up your contacts, reconnecting with your database, and letting them know you’re selling real estate isn’t a new concept; but you have to take it further. It’s not just about people seeing your image, it’s about them actually spending time with you. By building a wealthy stock of video content, you give yourself instant credibility and play into the power that videos have in conversion.
Guest Bio
Frank is an entrepreneur, marketer, coach, and real estate investor who built the company Vyral Marketing which serves a wide range of professional services companies around the country. For more information on what Vyral Marketing can do for your business visit getvyral.com.
Resources
Become a Certified Luxury Listing Specialist
Get Your Free Gift - Luxury Listing Blueprint
Why Updated Appraisals Can Be Helpful When Selling A Luxury Home Versus Online Evaluations w/Mark Morgan
Why Adapting to Diverse Markets Brings Greater Success w/ Richard Silver
How to Bring Value with Visuals & Knowledge of the Market with Keeping Current Matters
Video Tips & Secrets from the Top Real Estate Video Influencer in the Country w/Christophe Choo
Global Real Estate Trends and Digital Marketing Tips w/Stephanie Anton
How to Establish Ourselves As Experts & Have Clients Coming to Us w/Glenn Twiddle
How to Attract More Referrals and Use Video Marketing to Build Authority & Trust w/Christine Carlo George
How to Build Confidence & Competence in Luxury Real Estate w/Dean Cottrill
From Contact to Contract: How to Build Relationships, Engage With People & Market Yourself at a High Level w/ Saul Klein
How You Can Use Video to Position Yourself and Attract More Clients w/ Sue “Pinky” Benson
The Three Things that Separate Successful Teams from the Rest w/Steve Olson
How to Appeal to More International, High Net Worth Buyers w/Jim Park
How We Can Buy & Sell Real Estate Better Through Technology w/Simon Chen
How to Raise the Client Service Bar & Protect Our Industry from Disruptors, Discounters and Doubters w/Joseph Rand
The Secrets of Mastery & Marketing in Luxury w/Josh Smith
Building Credibility & Developing Your Exit Strategy w/Sharran Srivatsaa
Why Local Community Involvement Is the Best Type of Branding w/ Katherine Bordelon
Why Improved Customer Experience Is the Next Industry Disruptor w/Nick Bailey, CEO of Century 21
Leveraging Your 'Social Capital' to Grow Your Luxury Business w/ Meghan Barry & John Brian Losh from Who's Who in Luxury Real Estate
Location, Details & Bringing Value in Luxury w/Lesli Akers, President of KW Luxury International
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