Eric Ressler, the Founder & Creative Director of Cosmic, is an entrepreneur with a creative bent and a proponent of sustainability. In 2012, he founded Cosmic, a pioneering firm in the sustainability sector that works with clients to create powerful branding and marketing strategies that advance sustainability and spark positive change. Prepare to be inspired by Eric's innovative approach to merging creativity and sustainability for a brighter future.
Discussion Points:
Q1. What sort of myths, bogus strategies, or misconceptions would you like to set the record straight on? 1:35
Q2. What are nuggets for successfully implementing a 4-Day Workweek in an agency? Tips for people who want to get started with it? 7:11
Q3. How do you effectively manage and set expectations for upcoming talent within the agency? 14:06
Q4. What are the tech-stack do you use to manage internal work processes? 18:59
Q5. How do you establish your pricing model with clients? 22:08
Q6. Could you share insights about your agency's niche and how you established it? 27:57
Q7. What are some of the challenges you have faced as an agency? 34:01
Q8. How do you stay on track and ensure you're not missing out on important tasks as agency owners? 40:23
Q9. What excites you about the future? 45:52
Show notes:
Myth Busted - One needs to work long hours and give up their personal life in the agency business.
Links -
LinkedIn: https://www.linkedin.com/in/cosmiceric/
Company website: https://designbycosmic.com/
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The best decisions are ones that can always be reassessed - Brett Snyder - Episode #36
Why Marketing Is Still Underrated?- JC Grubbs - Episode #35
The Most Skilled Candidate isn’t Always the Right Candidate - Haley Stracher - Episode #34
Will SAAS Die in the Near Future?- Bob Armbrister - Episode #33
Adding Capacity to an Agency- Aaron M Welch - Episode #32
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Does agency size matter? - Ran Craycraft - Episode #027
Embracing Agile Culture for Business Success - Mike Stone - Episode #26
Finding Insights amid Information Overload - Ross Patrick - Agencies That Build #025
Fostering a Design Culture - Agencies That Build #24
Discipline: Key to Agency Growth - Jeremy Durant - Agencies That Build #023
Rethinking the American Dream - Nancy Lyons- Agencies That Build #022
UX in a Remote Culture - Erin Young - Agencies That Build #021
Acquisition 101 - Jeff Archibald - Agencies That Build #020
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