Welcome, dear listeners!
Today, I elaborate on what other forces are missing in the #5forces #framework by #Porter. One of the suggestions from GRant and Jordan (2015) would be the inclusion of 6th #force - #comlements.
Complements should have the opposite effect of #substitutes on your core product.
Enjoy, comment, and share - it does matter ;)
Best
Eugene (Yevgen)