Marketing Technology Podcast by Marketing Guys
Business:Marketing
Is marketing for law firms and attorneys even legal? The only reference on marketing for law firms I had, comes from the hit series 'Better Call Saul' and some John Grisham legal thrillers. In real life, this seems to be completely different.
But in this episode, Elias has an interview with Charley Mann who is Lead Coach at (Ben Glass's) Great Legal Marketing. He explains how law firm owners can start working on their business instead of in their business and explains how digital and inbound marketing play a big role in this.
Charley came from far outside the business world after majoring in theater before he started to work for his mentor and now friend, Ben Glass, and finding a passion for entrepreneurship. Through Great Legal Marketing, Charley has a select group of private clients, runs mastermind groups, and develops leading courses and training for the seriously ambitious and entrepreneurial six/ seven-figure firm owners.
During the chat we discuss the following topics:
LinkedIn Charley Mann: https://www.linkedin.com/in/charleymann/
Website Great Legal Marketing: https://www.greatlegalmarketing.com/
If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl
Getting things done in marketing (technology) - Darrell Alfonso, Global Marketing Operations Manager @ Amazon
The future of events in B2B is hybrid. Or is it? - Alon Alroy, co-founder at Bizzabo
3 Martech developments for 2021 - Dan McGaw, Founder @ McGaw.io
How to create a brand story - Arjun Sen, President @ ZenMango
A conversational platform for fellow marketers - Pierre Vanderfeesten, Co-Founder @ Brollo
4 Tips on how to move away from 3rd party cookies before it's too late - Kerel Cooper, SVP Global Marketing @ LiveIntent
Using interactive content for your holiday season marketing - Saksham Sharda, Creative Director @ Outgrow
How your brand reaches people in search - Chris Dickey, CEO and Founder @ Visably
How to use Facebook Messenger as your chatbot - Vince Benedetto, CEO & Founder @ Automated Dreams
How to use location data for marketing - Greg Sterling, VP Market Insights @ Uberall
How to select the right email marketing platform - Jordie van Rijn, founder @ Emailvendorselection.com
How to organize a successful online event - Katherine Martin, Marketing Manager @ Narrative Science
How to manage your social workflow -Xenia Muntean from Planable.io
Some marketing technologies are more equal than others...- Oren Greenberg, On Demand CMO @ Kurve
Be human where it counts. Otherwise automate! - Josh & Sam Ovett - MobilePocketOffice
Best practices from a big martech stack owner - Paul Johnson, Director of Marketing Technology @ LogMeIn
The role of PR in Martech - Interview Aaron Mirck, Presscloud
How to turn In-Person Events into digital experiences - Interview Peter Bell (Adobe)
How to: Let your webinar be the ultimate lead generation machine
How to grow your business during fast changing times (episode 2)
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