We're missing Corey Frank today, but we still have a meaty solo episode for you from Chris. Chris is diving into a perplexing sales practice - coaching cold calls. Perplexing because everyone talks coaching up, yet so few actually do it. He explains why this type of coaching is critical yet so scarce, why both the coach and the call induce fear, and how to actually make coaching work. With compelling examples from golf and hostage negotiations, Chris breaks down the elements of an effective coaching framework. The key - simplify each call into bite-sized pieces and target very specific first failures to drive rapid gains. This episode overflows with accessible coaching advice for sales leaders. Join us for this Market Dominance Guys Episode, “Reps Dread It, Managers Avoid It: Coaching.”
EP67: All Churn is Not Created Equal
EP66: Strategize, Execute, Evaluate, Repeat
EP65: I’m Not the Salesman Your Mother Warned You About
EP64: Got Pain? Have I Got a Product for You
EP63: An Enabler Is a Good Thing — in Sales
EP62: Never, Never, NEVER Retire a Follow-Up Call
EP61: Your Sales People Are Brain Surgeons
EP60: Diagnosing Discovery Call Failures
EP59: Getting Prospects from Fear to Commitment
EP58: Your Prospect Adores You! But Will His CFO?
EP57: What to Charge for a Trip to the Promised Land
EP56: Can Innovation and a Pandemic Coexist?
EP55: Vanity, Vanity, Thy Name is Adoption Metrics
EP54: Where Did All the Coaching Go? (Long Time Passing)
EP53: Myths and Misconceptions of the Cold-Calling World
EP52: When Operational Excellence Meets a 9-Foot Wall
EP51: Coaching vs. Evaluating - How Fear Impacts Performance
EP50: Scarcity, Abundance, and the Biggest Sin in Sales
EP49: Enslaved by Preconceptions? Shoshin Can Set You Free.
EP48: The Theory of Constraints - Abandon or Persuade
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