The Executive Roundtable: Rishad Tobaccowala | Staying Human and the ’New Strange’ | Aug 12, 2020

Author and advertising industry luminary Rishad Tobbacowala joins eMarketer co-founder and Insider Intelligence chief evangelist Geoff Ramsey to discuss the factors that led him to author his well-received book, "Restoring the Soul of Business: Staying Human in the Age of Data," and how it predicted the marketing challenges wrought by the pandemic.