Mike Dupree, CRO of Teads, gives us an insider’s look at the Twitter to X transition and why he made the move from walled garden to open web

If you like Taking Inventory, do us a favor and give us a 5-star rating or review. It’s the best way to help support the podcast. 

———

Mike Dupree is the Chief Revenue Officer at Teads where he oversees the commercial organization, including field sales, agency partnerships and strategic sales initiatives. Mike joined Teads after spending nearly 10 years at Twitter / X where he was leading the brand and performance advertising business across verticals including entertainment, sports, news, tech and audio. During his time at Twitter he oversaw Ads Policy development globally, directed ad product and measurement strategies, and developed new categories for the business. During our conversation we talk about Mike's experience during the Twitter-to-X transition, his POV on open web vs walled gardens, how Teads is tackling cookie deprecation, and more.

———

Connect with James and Daniel!

• LinkedIn:
  • James: https://www.linkedin.com/in/jamesborow/ 
  • Daniel: https://www.linkedin.com/in/danieldruger/ 
• Twitter: 
  • James: https://twitter.com/jamesborow 
  • Daniel: https://twitter.com/ddruger

Subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!