Interview with Co-Founder of Swoon Cristina Ros Blankfein

This episode of the Xtalks Food Podcast features an interview with Cristina Ros Blankfein, the co-founder of the zero-sugar, low-calorie beverage company, Swoon. Hear about how the brand was conceptualized, its line of lemonades and iced teas, the R&D process and the ingredients that make Swoon zero-sugar. She discusses the importance of having a social media presence in today’s marketing world as well as an exciting collaboration with influencer Emma Chamberlain. Hear about Ros Blankfein’s day-to-day schedule as a co-founder and some advice she has for aspiring food business owners. Prior to Swoon, she was a co-founder and board member at Circle of Women, a student-run non-profit that builds schools for girls.

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