How to Use Google NotebookLM for Smarter Marketing

How to Use Google NotebookLM for Smarter Marketing

Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder.

In this episode of AI Marketing Experts, the hosts delve into the features and capabilities of Notebook LM, a powerful tool for marketers. They discuss its various versions, use cases in marketing, and how it can be utilized to build knowledge bases and enhance team collaboration. The conversation also touches on interactive learning, content creation, and the importance of privacy and data management when using AI tools.

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What You’ll Learn in This Episode

✅ What is NotebookLM? Google’s AI-powered note & knowledge management tool explained.
✅ Free vs Pro vs Enterprise: differences, limitations, and which version is right for you.
✅ Marketing Use Cases: FAQs, competitive analysis, client research, and campaign prep.
✅ Sales Enablement: build a smart knowledge base for sales teams to get instant answers.
✅ Content Hacks: load PDFs, YouTube videos, and Docs to fuel AI-driven insights.
✅ Custom Brand Knowledge: train NotebookLM on your company docs to create on-brand outputs.
✅ Keeping It Updated: how syncing sources saves hours vs static GPT training.

Timestamps

00:00 Introduction to AI Marketing Experts
02:06 Exploring Notebook LM Features
03:52 Use Cases in Marketing
12:05 Building Knowledge Bases
17:52 Interactive Learning and Content Creation
25:34 Advanced Applications and Integrations
37:30 Privacy and Data Management
40:32 Final Thoughts and Takeaways

Resources & AI Tools Mentioned

NotebookLM
Google AI Mode & AI Overview (mobile + desktop experiences).
Cloudflare AI-crawler toggle: discovery vs. control trade-offs.
Google Lens for visual, “show me” queries.
ChatGPT / Perplexity / Gemini (LLM search & assistants).
Siri + ChatGPT voice hands-free flow.

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