Bruce provides us with great insight into BC’s Blue Economy and the role that the emerging BC seaweed industry is playing by helping to solve some of the biggest challenges humanity is facing today; climate change, economic instability and food security.
Bruce and I touch on some exciting innovation currently underway in the seaweed and algae bioplastic space (a serious contender in the replacement of petroleum-based polymers in the future) and the impact that this will have on flexible plastic packaging and the CPG industry.
Seaweed is becoming an increasingly popular ingredient and is a fantastic dietary source of iodine, vitamin K, B, zinc and iron. With this taken into account, the potential to utilise seaweed as an ingredient in your food based products to create a unique flavour, point of differentiation, nutritional boost is definitely worth considering!
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Bruce Wallinger serves as a food sector director and board member with the Pacific Seaweed Industry Association (PSIA). He is also a freelance business consultant working with natural and plant-based food entrepreneurs and companies.
Prior to consultancy work, Bruce was the vice president at Orca Specialty Foods Limited, Canada’s leading value-added seafood processor. He also worked for Icicle Seafoods as a national sales & marketing manager for Canada.
Prior to working in the seafood industry, Bruce worked directly and extensively with BC First Nations communities and tribal associations as an advisor assisting with environmental impact assessments, community-based planning, and funding.
Bruce earned his Bachelor of Arts degree in geography at UBC with continuing education at BCIT and Sauder School of Business.
Web: https://seaweedindustry.ca/
Email: bruce.wallinger@seaweedindustry.ca
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Please support this podcast by checking out our show sponsors
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29. Print press technology & the current state of the North American market with Natalie Schneck, Sales Manager for Ontario & BC at Canflexographics
28. How to get listed with an online retailer, reduce your shipping costs and drive your digital marketing strategy with Neha Charnalia founder and CEO of Switch Grocery
27. Leveraging industry experts and your trusted network of advisors with Lanna Lucas, founder and owner of Hunter Browns
26. Social media and content management, the world of TikTok and the importance of tracking your analytics with Jenni Shaw - Founder of Social Wellness Co.
25. Packing Heavy on the design process and your brands aesthetic with Ben Didier of Pretty / Ugly Design
24. Solo entrepreneurship, finding your unique value proposition and the power of custom printed packaging with Sarah Davies, founder and owner of More Granola
23. Aaron Chin - CEO at Organika on building and instilling a culture of innovation, establishing consumer trust and driving growth of an established brand.
22. The strength in brand & community with Jordan Hocking, founder and owner of Sriracha Revolver Hot Sauce Inc.
21. Taking your food based CPG business to the next level with Andrea Gray-Grant, founder & CEO at Good To Grow & BC Local Root
20. Balancing entrepreneurship and parenting, consciously innovating in the early years and choosing a positive mindset with Jackie Thomas, CEO & Co Founder of Lita’s Mexican Foods
19. A patient and focused approach to startup success with Eve Laird, founder & CEO of Eve’s Crackers
18. The ins and outs of food service distribution with Kristina Reeve, Customer Marketing Manager at GFS
17. Businesses that make an impact, investment readiness & business resilience with Keith Ippel, co founder & CEO at Spring Activator
16. A new era for the restaurant industry, market research tips and COVID support with Curtis Wong, Recovery Programs Manager for Covid-19 Support Services at Small Business BC.
15. The art of building a network, recruiting for your business & a lifelong commitment to education with Trevor Baker, senior consultant & partner at MacDonald Search Group
14. Business leadership, mindset, mentors & supply chain logistics with William McKinnon, president at Canadian Alliance Terminals
13. How to get onto the retail grocery shelf with Kenny Vannucci of CarDan Marketing and consulting services
12. Time management, building relationships and the evolution of a startup with Neil Thomson from Laid Back Snacks
11. The ins and outs of CPG retail distribution with Rick Zaboysky of Dovre Specialty Foods
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