The Tom Ferry Podcast Experience
Business
On this episode of Confidence & Conversion, we’re talking about your long-term lead nurturing strategy for getting more listings. And it’s hard to think of two people better to tackle this than expert coaches David Caldwell and Greg Holthaus.
I spoke with David and Greg about how agents need to leverage virtual assistants to get more listings, the best CRMs and CRM hacks to get you on the phone, and most importantly, the education you need to convert at the highest level.
We talked about not just how to follow up with your past clients but when, because as you’ll see, timing makes all the difference.
In this episode, we discuss…
0:00 – Utilization of VAs
2:48 – Operationalize simple conversations
5:43 – Door-knocking & YT ads
7:51 – Open houses
11:08 – Pandemic client check-ups
13:07 – Long-term nurture
17:00 – Education for conversation
23:30 – Greg’s top 4 CRMs
27:12 – Why agents aren’t following up
32:10 – Knowledge for conversion
35:30 – The three Cs of negotiation
Eliminating Confirmation Bias | Mindset Monday
Heroic Action in Life & Real Estate | Tom Ferry Podcast Experience
When Your Back’s Against the Wall | Mindset Monday
The Story of the Greatest Real Estate Transaction Ever | Tom Ferry Podcast Experience
The Enduring Power of Real Estate Print Marketing
Discomfort WORKS | Mindset Monday
Building a Real Estate Brand that Becomes the Market | Tom Ferry Podcast Experience
Crafting Your Personal Real Estate Brand on Social Media | This Week in Marketing
A “$100k” Strategy | Mindset Monday
How YOU Can Fix the Real Estate Market | Tom Ferry Podcast Experience
Branding Strategies for the Agent of the Future | This Week in Marketing
Measurement Over Time | Mindset Monday
10 Marketing Channels That Appreciate in Value Over Time | This Week in Marketing
On Your Deathbed | Mindset Monday
Real Estate Q&A: Expert Coaches Solving Agent Problems | Tom Ferry Podcast Experience
9 Jaw-Dropping AI Tools for Real Estate Agents | This Week in Marketing
Finish This Year Strong | Mindset Monday
The Crazy, Inspiring Real Estate Journey of a Top Broker | Tom Ferry Podcast Experience
4 Must-Make Adjustments to Your Weekly Email Newsletter
Plan for Resistance | Mindset Monday
Create your
podcast in
minutes
It is Free
The emPOWERed Half Hour
NABOR® TALKS
U.S Property Podcast
Aligned Money Show
The Ramsey Show
Planet Money