If you’re like most experts, you feel like you’ve been on so many podcasts, summits, and panels, and you’re wondering if it’s all worth the time. As you know, building profitable personal brands is all we do, and we can’t stress how important it is to POSITION…PACKAGE…AND PRESENT yourself AND your super power with great clarity FIRST. Once you do that, you can LEVERAGE that brand to make all of your appearances PROFITABLE. And that’s where this guest comes in. We speak with Melanie Benson, Authority Amplifier & Possibility Ignitor for Expert-preneurs. She has a proven track record of accelerating results for her clients by helping them leverage other people’s audiences.
Best Moments
1:55 The power of the right question can be a huge catalyst to shift our perspective
03:48 Three keys that I think are a super big deal breaker
5:54 Pitch well and know which topic is going to have an impact on that show
12:14 Transform the competition into collaborative partners
15:10 The fourth mistake is you don’t really know why you’re going out and guesting
17:31 Having a podcast elevates your authority
20:17 Guesting is so powerful, it’s an accelerator
24:14 Just be willing to do it and learn from it
25:15 I am a different person when I am in that part of the world
26:33 A resource that I’m going to gift to the audience today
27:59 A lot more can happen when we co-create rather than compete
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The Secret Sauce of Personal Branding
How To Craft Presentations That Engage and Inspire
3 Famous Personal Brands in Coaching and Why They’re Famous
How To Influence Outcomes With Your Actions
When Your Personal Brand Is Your Face
How To Attract the Right People (and Sell More)
7 Deadly Sins Of Personal Branding
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The Secret to Fostering Better Connections
Is Your Brand Helping You or Hurting You?
Brand Yourself to Overcome Rejection
Is Your Brand All Hat and No Cattle?
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