There’s a crime wave out there - a cyber crimewave– and Karla Reffold is helping companies overcome the continuously changing challenges of cybersecurity. Karla started out in HR, and now is a leader in cybersecurity – her story of leadership, flexibility and innovation is inspiring for all continuous improvers.
Let's hear Karla share her thoughts and insights! We can't wait to hear what this powerful voice has in store.
Karla Reffold
Karla helps organizations innovate, transform and achieve their potential. Focused on operations, marketing, and sales, she understands the need to drive profit, grow revenue, and maximize efficiency.
Since founding BeecherMadden in 2010, her company managed to build the organization to operate in Europe, the Middle East, and North America. In 2017, she successfully sold BeecherMadden to Nicoll Curtin where she joined as an Executive Director and a board member reporting to the CEO. Karla Reffold is also a speaker, mentor, and podcaster who talks at CapitalTea. Among a variety of awards and recognitions, she was one of the top 3 finalists in the “Entrepreneur of the Year” category at the Cybersecurity Women of the Year awards in 2022. Karla was also shortlisted as “Woman of Influence” in the SC Magazine Awards in Europe
KEY TOPICS IN THIS PODCAST:
0:00:01 A career in cybersecurity and the future it holds in our life
0:02:29 The tipping point for stepping out on thin Ice
0:04:21 The importance of cybersecurity in the cloud
0:06:14 Cybersecurity for small businesses and its impact on the economy
0:10:30 Cybersecurity for startups: ransomware and what you can do about it
0:15:51 The Impact of ransomware on businesses today
0:17:37 The importance of values in hiring
0:19:21 The importance of honesty in the workplace
0:21:10 The benefits and challenges of selling a business
0:26:12 The emotional journey of selling a business
KEY TAKEAWAYS
Memorable Quotes From Karla Reffold
“Cybersecurity is not just about protecting you; it's also about helping you win and succeed in business.”
CONNECT WITH Karla Reffold
Website: https://www.karlareffold.co.uk/
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Episode 41 Continuous Improvement and Franchising with Steve Taylor
Episode 40 Continuous Improvement and Leading Change with Art Bierschbach
Episode 39 Continuous Improvement and Collaborative Leadership with Teri Beckman
Episode 38Continuous Improvement and Telling the Truth with Arnoud Herremans
Episode 37 Continuous Improvement in Plain Language with Bruno Pešec
Episode 36 Continuous Improvement and Real Collaboration with Mark Herschberg
Episode 35 Continuous Improvement and Helping Bosses Stop Being Bossy with Elizabeth Were
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Episode 32 Continuous Improvement and Connecting Your Team with Barry Moline
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Episode 24: Continuous Improvement and Creating a Resilient Organization
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