How To Start Your Career In Marketing Communications - Part1

In this engaging episode, Sanjay Gopinath opens up about his journey in the ever-evolving world of marketing. He shares his thoughts on how the role of writing has expanded, influencing the way brands connect with their audiences across diverse channels. With a wealth of experience, Sanjay discusses what he values most when building his marketing team, offering fresh perspectives for both newcomers and seasoned professionals. Tune in to discover actionable insights on navigating a successful marketing career in today's dynamic landscape. If you’re looking for guidance on your career path or if you have any questions about your professional journey, I’d love to help! You can register for a free Zoom call on 7th Nov 2024 and 14th Nov 2024, 5-6pm using the below link to gain clarity on your career direction or to discuss any challenges you’re facing. https://forms.gle/kb9kXKTge2ggGf2w8 For training enquiries related to copywriting or marketing communications, feel free to drop an email at: info.thelearnerme@gmail.com. Don’t hesitate to reach out—I’m here to support you on your career journey!

• Precap
• Introduction
• Writing and Marketing Synergy
• Evolving with Digital
• Blurring Lines: Copywriting vs. Marketing
• Strategies for Captivating Customers
• Freshers’ Essential Skills
• Evaluating Marketing Fit
• Entry-Level Expectations
• Mid-Career Skills and Growth
• Copywriting vs. Marketing Departments
• Mid-Career to Senior Transition

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