What is 'branded journalism', and how does the content get commissioned? Are there still opportunities for PRs and writers to pitch? This month's guest is Cate Sevilla, who has held editorial roles on various national digital titles such as BuzzFeed and The Pool, and who now works on branded titles.
Plus, why the media is the only industry to delay payment to writers and how freelance writers are fighting back.
The Media Insider: Episode 10 - Editor of Real Leaders Magazine, Grant Schreiber
The Media Insider: Episode 9 - Group Editor of IDG's B2B titles including TechWorld, on what makes good content
The Media Insider: Episode 8 - Raconteur editor Benjamin Chiou walks us through the content of the business publication and how you can make your media pitch stand out
The Media Insider: Episode 7 - Editorial Director of Bonhill Media Group discusses what makes a 'thought leadership' article and how to pitch
The Media Insider: Episode 6 - IndyLife deputy editor Sophie Gallagher shares insights from a national features desk in the digital journalism era
The Media Insider: Episode 5 - ITV London head of planning Richard Pollins shares what makes news for their flagship programme
The Media Insider: Episode 4 - Huff Post UK Commissioning Editor Charlie Lindlar shares insights on what makes first person and opinion pieces.
The Media Insider: Episode 3 - Red, Good Housekeeping and Prima commissioning editor, Ella Dove
The Media Insider: Episode 2 - easyJet Traveller Magazine editor Jonny Ensall shares his tips on how to pitch and what content he looks for.
The Media Insider Podcast - Episode 1
The Media Insider Podcast Trailer
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