We’ve been doing this show for a while, and every so often the pieces just elegantly slide into place. In thirtyish minutes, Robert Pérez does this for us. Robert is the founder and Chief Exploration Officer of Wonder: Strategies for Good, a network of experts in messaging, storytelling, psychology and public-opinion research that works with foundations, nonprofits, activists, and advocates to advance progressive causes across the country and around the world.
Wonder has an incredibly exciting framework for message and strategy, called Heartwired, which helps communicators understand how to connect people’s emotions, values, beliefs, identity, and experiences to help bring about change from the inside out. It helps us understand how the “downstairs brain,” which is emotional and reactive, relates to the “upstairs brain”, which is thoughtful and empathetic. Instead of telling people what to think, he helps organizations connect with their audiences on a deeper level to make progress on challenging social issues.
It is a truly amazing conversation that helps us better understand the deep connections between strategy, narrative, messaging, and movement building. Enjoy!
David Morse – A Giant Among Foundation Communicators
ComNet 19 - The Most Exciting Event of the Year!
Hunter Johansson of Solar Responders Makes His Famous Twin Sister Proud
Fred Blackwell of the San Francisco Foundation Talks About Equity, Optimism, and Trying to Pass his Grandmother’s “Smirk Test.”
Doniece Sandoval Might Just Change the Way You See – Taking “Radical Hospitality” to the Streets
Cronies in Bars Having Cocktails - Alfred Ironside, Ford Foundation's International Man of Mystery
Who Wants $100 Million? MacFound's Kristen Mack and Common Pool's Jaison Morgan Discuss 100&Change
The re- re- re-invention of Beth Kanter
Jim Canales, President of the Barr Foundation - Need We Say More?
Na'ilah Suad Nasir of the Spencer Foundation Shakes Up the Academy
Phil Buchanan of the Center for Effective Philanthropy Takes on the Naysayers
Kristen Grimm of Spitfire Strategies Tells All
Jesse Salazar - Communications Network Chair Emeritus and so much more!
Consultants in Bars Having Cocktails - Minna Jung
Heinz Endowments President Grant Oliphant
Amrit Dhillon of the Race Card Project
Hewlett Foundation President Larry Kramer
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