This week we’re joined by Emma Leech, Director of Marketing and Communications at Nottingham Trent University. Emma’s career spans a breadth of Higher Education Institutions, with her teams winning a multitude of awards for their work in engaging young people. A founding chartered PR Practitioner, Chartered Marketer and Chartered Manager, she has also held industry positions including CIPR President in 2019. We talk about how campaigns in higher education have to work harder to engage young people, why demonstrating the value of education is vital and what the challenges of the past year mean for marketing and communications over the coming months.
Emma on Twitter @EmmaJ70
https://www.ntu.ac.uk/staff-profiles/senior-management-team/emma-leech
Emma’s Recommendations
Brené Brown Dare to Lead book, her podcast of the same name is here https://brenebrown.com/dtl-podcast/
David Olusoga, Black and British, a Forgotten History book, and his show for BBC can be found here https://www.bbc.co.uk/programmes/b082x0h6
Calm Edged Rebels Podcast
https://calmedgedrebels.com/
Disrupting the Degree podcast with Stephen Cleary https://podcasts.apple.com/gb/podcast/disrupting-the-degree/id1529940932
Insight Timer app https://insighttimer.com/
https://www.allthingsic.com/
https://wonkhe.com/
Nafisa Shafiq from the University of Leeds on Allyship in Student Communications
Jim Dickinson from WONKHE on What’s Next for Higher Education
Dr Thomas Curran from the London School of Economics on Perfectionism and Mental Health
Sue Jones from Ditch the Label on Online Life and Bullying
How to reflect youth voice with Dave Musson
Behaviour change and health messages with Dr. Emma Ross
Behaviour change and health messaging with Shayoni Lynn
Behaviour change and health messages with Leanne Hughes
Working and creating with young people with Amy Kean
Working and creating with young people with Jay Richards
Working and Creating with Young People with Harry Beard
Technology and the student experience with Nathan Monk
Technology and the student experience with Eric Stoller
The power of the youth vote with Jessica Blair
The importance of parental influence with Amanda Vernalls
The importance of parental influence with Nick Richardson
The importance of parental influence with Simon Lucey
How to build an online community with Cat Prill
How to Build an Online Community with Emma Gilmartin
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