I am completely fascinated by what Billy Ekofo, lead manager at Century 21 Redwood in Virginia, is contributing to the real estate industry.Like so many before him, he was hesitant about becoming a real estate agent, but with a little push he took that leap of faith and we are grateful he did! He is the matchmaker of real estate connecting leads with the perfect agent. I think we all could use a Billy!
Real estate is certainly a numbers game, but I think we get too caught up in getting to that next sale that we forget why we got into real estate in the first place…to help people! It is just as important to treat a $1,000,000 lead the same as a $200,000 lead. Every lead is looking for the same thing, a place to call home and someone to help them find it.
Not every prospect is ready to buy/sell the second you meet with them, but establishing a relationship and building a rapport can lead to a sale. We have to change our instant gratification mindset, give the client value and a reason to come back to us when they are ready to take that leap. If you treat each lead like the people they are, the more likely you will have not only repeat business, but referrals because they trust you and the relationship you took the time to establish with them.
Listen as Billy shares more about the importance of following up with your leads, having patience during the process, and continuing to give value whether they are ready to buy tomorrow or 6 months from now. He’s the magician of leads so take a listen and learn some magic!
Show Features
Here are some of the key takeaways you get from this episode.
Episode 88: Margaret Smith | Grow By Letting Go
Episode 87: Brindley Tucker | How to Grow Your Business By Doing Less!
Episode 86: Jennifer Diepstraten | Know Your Worth!
Episode 85: Steve Jolly | Kill Cold Calls!
Episode 84: Rebekah Radice | Strategic Social Marketing
Episode 83: Danielle Fuhrman | The Color of Success!
Episode 82: Jeff Lobb | Don't Just Work Hard, Work Smart!
Episode 81: Glenn Sanford | Is this the FUTURE of Real Estate?
Episode 80: Mitch Stephen | Failing Forward to Own 1000 Homes...
Episode 79: Andrew Barrocas | Accountability = Success!
Episode 78: Ryan Lundquist | The Value of Trusting the Market
Episode 77: Anita Dizon | Are You Bringing Value to Others?
Episode 76: Debra Trappen | Firing Up the Real Estate Industry
Episode 75: Brett Campbell | Are You Where You Want To Be In Life?
Episode 74: Nick Raithel | The Business Card No One Will Throw Away
Episode 73: Jorge Guerra Jr. | Consistency + Persistency = Opportunity
Episode 72: Steve Jolly | Where is the REAL Fortune in Real Estate?
Episode 70: Josh Anderson | Getting Back to the Basics
Episode 69: Jake Stenziano & Gino Barbaro | Investing with a Passion
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