A lot of loan officers dread reaching out to Realtors because they’re under the impression that Realtors instinctively hate dealing with them. How can we stop acting like the average loan officer Realtors abhor, and start flipping the script? Should we be less selective or is being too inclusive harming our chances? In this episode, we discuss how to stand out from the pack of average loan officers
Strive to come across as a welcome guest, rather than an annoying pest.
- Doren Aldana
Takeaways
In this episode, we discussed why it’s so important to set ourselves apart from the rest of the loan officers in our markets. We explained why we need to offer exciting, unique value to Realtors, so they know we’re their only option if they want to be successful.
We also discussed:
Reaching out to Realtors doesn’t need to be anxiety-inducing, as long as we know we hold their key to success. To do this, we have to stop acting like the average loan officer: a leech who wants to get more than give. If we can show Realtors how to make more money in less time, we position ourselves as winners in their eyes. We also show them that we are willing to offer the Realtors that work with us outstanding benefits. No one likes being around the average Joe LO, so let’s start separating ourselves from the pack.
Branding Yourself vs. Utilizing Your Company’s Brand
Building Your Business the Easy Way vs. the Hard Way
How to Avoid Wasting Our Time, Energy, and Money on the Wrong Realtors w/ Peter Fickeisen
Why Most Facebook Ads Don't Work w/ Chris Reale
How to Go from Just Making Friends with Realtors to Attracting SOLID Referral Partners
How to Be Peaceful, Powerful & Productive in the Face of Problems
How Mark Gagliardi Tripled His Income & Closings in 3 Months
How to Add UNIQUE VALUE to Realtors so They Stick with You w/Peter Fickeisen
7 Myths that Kill Your Success as a Mortgage Pro
How Brenda Dintino-Duran Broke Her Company's Closings Record with 53 Closings in One Month!
How to Put a $100M Team in Place with the Right People, in the Right Roles
How to Generate Red-Hot Buyer and Seller Leads that Don't Come from Realtor Partners w/ Chris Reale
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Right About Now with Ryan Alford
The Marketing Secrets Show
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
The Goal Digger Podcast