The notion of merging psychology with economics initially faced staunch skepticism, with errors perceived as random rather than systematic. However, everything changed when psychologists Daniel Kahneman and Amos Tversky joined forces, armed with groundbreaking ideas about human decision-making. Their meticulous research not only introduced a fresh perspective on understanding people’s choices but also ignited the flames of Behavioral Economics. Through collaboration with other influential figures in the field, including Richard Thaler, their work spearheaded a transformative movement that challenged conventional economic assumptions, propelled novel ideas forward, and seamlessly integrated psychological theories into economic theory and practice.
DiscoverWant Marketing That’s Effective? Use a Behavioral Science Perspective | Nancy Harhut
Can Psychology Tell Us What Makes A Good Life? With Paul Bloom, Part 2
Psychology: Should Freud Still Be On The Syllabus? Paul Bloom, Part 1
What Do You Really Want? Understand The Desires We All Share | Charlotte Fox Weber
How One Small Word Can Transform Our Motivation, Success And Relationships | Jonah Berger
A Guide To The Ambitious Future of Behavioral Science with Michael Hallsworth PhD
Surprising Ways To End Poverty and Solve Climate Change with Erik Angner PhD
Why You Don‘t Need to be Powerful to be Influential | Vanessa Bohns [Republish]
You Work. You Parent. But Can You Also Thrive? | Yael Schonbrun PhD
The Tools You Need To Embrace Uncertainty | Nathan Furr and Susannah Harmon Furr
How To Frame Incentives To Drive The Desired Behavior | James Castello
The Myth of the “Relationship Spark” with Logan Ury, featuring guest appearance by Christina Gravert, PhD [Republish]
Why Resilience Is More Than Just Bouncing Back | Gabriella Rosen Kellerman MD
Why Human Connection Is The Key To Effective Branding | Matt Johnson
Why The Best Choice Can Sometimes Be An Imperfect Choice | Michelle Segar PhD
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How Behavioral Science Can Tackle Misinformation And Obesity | Evelyn Gosnell
The 3 Steps To Getting Your Groove Back In The New Year
Make It Scale: How To Drive Behavior Change Initiatives | Neela Saldanha PhD
The Best Behavioral Science Books Of 2022 (According to Kurt and Tim!)
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