Kristin Russell jokes about Arrow being a massive company few people even know about - with $24 billion in annual sales and some 18,000 people walking around with Arrow on their business cards, in 90 countries.
She runs Arrow Intelligent Systems, which does everything from design engineering and integration services to global logistics. One of the key areas for the business unit is digital signage, and while Arrow has been on the edges of the industry for years, it got a lot more involved when it acquired Seneca Data a couple of years ago. The company picked up a tech firm highly respected in the industry for its media players and video wall servers.
We met recently at Seneca’s offices in Syracuse, NY, and got into a lot of things in our chat.
Russell talks about how Arrow is very different from traditional distribution companies, and how the company mantra is to be thinking and working on ideas that are five years out and real.
We get into her background as CIO for the state of Colorado. Among her accomplishments in that gig was attracting Arrow to Denver, with no sense she’d end up there, running a large division with its own P&L.
We also talk about her being a Global President of a fast-growing company, in an industry that is still overwhelmingly male.
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David Levin, Four Winds Interactive
Nancy Radermecher, JohnRyan
Bobby Marhamat, Raydiant
Stephen Borg, meldCX
Peiman Hosseini, Bodle Technologies
DCBolt, IMERZA - Water Street Tampa
Rich Ventura, Sony
Michael Schneider, Gensler (from InfoComm Connected 2020)
Frank Olea, Olea Kiosks
Jeff Rushton, Media Resources
Advocates For Connected Experiences: Industry Panel - Re-opening For Business
Panel: AVIXA Digital Signage Power Hour On Access Controls In Pandemic Times
Paul Harris, Aurora Multimedia
Rick Mills, Creative Realities, Inc (CRI)
Florian Rotberg, Stefan Schieger - Invidis Consulting
Kim Sarubbi, Advocates For Connected Experiences (ACE)
Remi Del Mar, Epson
Sean Wargo, AVIXA
Chris Riegel, STRATACACHE (2020)
Mark McDermott, ScreenCloud
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