“My Starbucks Rewards” members are about three times more likely than non-members to buy more than one Starbucks beverage a month and two times more likely to buy more than one food item based on a recent survey. Many businesses spend so much time chasing the next new customer that they ignore the opportunity to generate more sales from or through their existing customers. Do you want to increase your sales 3X? Find a way to consistently generate 3 more sales opportunities from existing customers.
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Link used in today's vlog:
http://www.barrons.com/articles/one-worrisome-sign-in-starbucks-earnings-1501253969
"music by Joakim Karud https://soundcloud.com/joakimkarud"
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