Sue Langeder is a notable Melbourne-based, real estate copywriter, writing copy for Melbourne properties since 1998, and recognised as one of the top 10 Australian Copywriters to watch in 2021. Sue is passionate about property, architecture, and local history, always striving to find the points of difference that make each house a home.
In this episode, we ask Sue questions such as:
1. Where are real estate agents getting it wrong when it comes to their copywriters?
2. Why don't rental departments use copywriters?
3. Why is it an investment when we have a vacancy rate of around one percent in Melbourne at the moment?
4. How can a property manager sell to their landlords the thought of a professional copywriter?
5. Why else is it important for real estate agents to have consistency in their copy between their sales and rental departments?
Replay Ep78: Nello Trafficante - Using Your Equity to Buy an Investment
Replay 61: Tonya Davidson - Tips When You’re Preparing Your Home for Settlement
Replay Ep42: Nicole Jacobs and Barry Sloan - Auction Tactics
Replay Ep23: Josh Hommelhoff - The Pros and Cons of Short and Long Settlements
Replay Ep16: Zali Reynolds - What To Look For in Your Advertising Schedule
Replay Ep 120: David Banks - Should I Buy First or Should I Sell First?
Ep156: Luke Piccolo How To Strategise Your Buying Ability Around Interest Rate Changes
Ep155: Sophie Lyon - An Update on the Residential Tenancy’s Act and Paying Bonds Online
Ep154: Frank Valentic - Spring Auction Strategy
Ep153: Rhys Jaconley - Case Study: Buying Your First Investment Property
Ep152: Megan Taylor - How to Apply for Your First Rental Property - Understanding Both Sides of the Story
Ep151: Michael Hain - Security Options - What You Need to Know
Ep150: Cynthia Peretz - How Women Can Feel Empowered to Buy Property
Ep149: Case Study - Beau and Thy Vinar - Customising a Display Home to Make It as Individual As You
Ep148: Dean Davis - Transforming Your Kitchen on a Budget When You Want to Sell
Ep147 - Goro Gupta - How To Create High Cash Flow Investments
Ep146: Jim Malamatinas - Finding a Viable Development Site
Ep145 - Evan Davis - What Is Bridging Finance?
Ep144 - Case Study: Applying for Numerous Rental Properties and Getting No Where
Ep143: Phil Mammolito - Buying a Business
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