I've done a podcast interview with Jeff Hastings in the past, but there's a lot going on with BrightSign and it was time for a catch-up with the CEO.
BrightSign will ship about 300,000 little purple digital signage players this year, at a clip of something like 1,200 units a day. The players have become their own hardware category - as in, "Are you planning to use PCs, smart displays or BrightSign boxes?"
In our chat, we talk about why BrightSign devices have so much traction in the marketplace, and why so many software and solutions companies are signing on now as integrated partners.
We get into the thinking behind a service called BSN Cloud that is now coming out of beta testing and into wider release.
And we talk broadly about what CIOs and IT managers need to think about when they start looking at large, scaled digital signage networks. The IT guys I used to refer to as the Dr. No crowd are now very much on board with using special purpose devices that just work, and don't bring the headaches of full PCs and their operating systems.
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Sixteen:Nine’s DSE Preview
Alan Larson, 65cubed
Giles Corbett, Cloudshelf
Sean Riley, Barvanna
Erik DeGiorgi, MediaVue Systems
Marian Sandberg & David Drain, Digital Signage Experience
Ori Mor, Wi Charge
Paul Ciolino, OptiSigns
Chad Hutson, Dimensional Innovations
Telmo Silva, ClicData
Tom Goddard, World Out Of Home Organization (WOO)
Thomas Philippart de Foy, Appspace
Hans Feil, Etulipa
PJ Thelen, RoveIQ
Rosemary Valenti, Outdoor Solutions Group
Johannes Troger, Ameria
Alex Epshteyn, Zignage
Naveen Viswanatha, Google
Jeremy Gavin, Screenfeed
Denys Lavigne, Oasis Immersion
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