Episode 161 (Zac is based in Salt Lake City)
In this conversation with Zac Garside we explore:
About our guest, Zac Garside:
Zac became the CEO of Power Selling Pros at age 27 simply by asking the Founder to make him CEO.
Zac speaks to business owners all over the US teaching them how to grow their business with the power of customer service.
You can get your copy of his newsletter, The Storytelling Habit at this website. Tell him you heard him on Your Intended Message to receive a discount code for his courses or coaching programs.
www.ZacGarside.com
-----
Excerpts from this conversation with Zac Garside
If you call a Delta customer service representative to get help. After the call ends, it will ask you one question. And I love this question.
Because this is helping them I think the question is, on a scale of one to five. If you owned a business, how likely are you to hire the person you just talked to?
Oh, wow, would it be five for yes and one for no? Amazing question. Big and now they're taking that feedback, which is so much better than on a scale of one to 10. How are you how well how good was our service? Right?
How likely are you to hire the person who just helped you? And you take that feedback back to your team? That's motivating because that is a direct reflection of the type of service you provided.
Last time I called delta. I couldn't book a flight online for some reason wasn't working. So I called them this representative was so positive so kind and she found that I had like $700 worth of EA credits in my account that I didn't even know were there.
She finds it, she, she applies it for me. She said something was broken and went and brought somebody else to get involved. I just, I felt like she really cares. He or she, she like actually means what she's saying to me, which is very, very different from most companies.
Because even if you have the right words, and you technically say the right things, if I don't feel like you care, you mean it, it actually can work against you. It's like the slick used car salesman who says the right things, but you just don't feel right about it, you know, versus a more a more clumsy salesperson who kind of tripped over their words, the pitch isn't perfect.
But you feel like they mean it, you feel like they really, really care. And so you're inclined to look at beyond the mistakes and do business with them.
-----
----more----
Your host is George Torok
George is a specialist in executive communication skills. That includes conversation and presentation. He’s fascinated by way we communicate and influence behaviors. He delivers training and coaching programs to help leaders and promising professionals deliver the intended message for greater success.
Connect with George
www.SpeechCoachforExecutives.com
https://www.linkedin.com/in/georgetorokpresentations/
https://www.youtube.com/user/presentationskills
https://www.instagram.com/georgetorok/
Leadership Lessons from a former Preacher :Richard Hagen
Diversity Plus Inclusion: Simma Lieberman
Ask and Get More Referrals: Joanne Black
Take Control of Your Executive Career: Martin Buckland
Persistent and Consistent Communication: Jeff Blackman
The Dirty Dozen Words and Phrases that Sabotage your Intended Message: George Torok
How to be more in control of your business: Erin Marcus
The Secret Language of Success: Jeff Buehner
How to look more confident when you speak: Dianna Booher
How to leverage body language to be more persuasive: Melinda Marcus
How to communicate within your organization: Alicia Webb
The Amazon Way on leadership and leadership: John Rossman
How to Profit from Your Trade Show Exhibit: Anders Boulanger
How leaders must communicate: Andy Bounds
How to manage the fear of public speaking: Natasha Bazilevych
Words to Influence people: Shelle Rose Charvet
Stop your geek speak and help me understand: Gary Simonds
Sell More with a Story that Sizzles: Bruce Scheer
How will AI Affect Story Telling? Richard Rosser
Permission to Brag about Yourself: Lisa Bragg
Create your
podcast in
minutes
It is Free
Navigating Life After 40
Science of Reading: The Podcast
The Minimal Mom
The Retirement Wisdom Podcast
Old Fashioned On Purpose