Kerry Kathleen Heaps, founder of Book, Speak, Repeat joins Lorraine for a conversation about becoming a public speaker.
If you want to grow your professional speaking business focus on your story. Think about the experiences and life lessons which make you uniquely qualified to give a presentation. Structure your presentation as a series of stories, not facts. Your audience will remember the story long after the presentation is over.
Beyond the story, you must identify 3 – 5 takeaways ( action items or relevant messages) which will make your presentation relevant and valuable for your audience.
Finally, there are five things every professional speaker needs: A current bio, several core topics. Presentation summaries for meeting planners, specific takeaways for each topic and a current head shot.
KEY TAKEAWAY – There are way more speakers than speaking opportunities, if you want to be hired, you need to make it easy for event organizers to work with you.
MTFW, hosted by Lorraine Ball is part of the Digital Toolbox from Roundpeg
#880 Stop Spiraling Toward Burnout
#879 Make Chat GPT Work For You
#878 Go Where Your Customers Are
#877 Be a Great Podcast Guest
#876 The Marketing Path
#875 Common Startup Mistakes
#874It is ok to change direction
#873 Become a Better Public Speaker
#872 The Reason for Being
#871 The Complete Offer
#870 Things go Wrong
#869 Stop and Read This
#868 To Reply or Not to Reply
#867 Home Court Advantage
#866 On the Road to Mastering Your Marketing Message
#865 Affordable Research Tactics
#864 Podcast Tips, Tools and Tricks
#863 Measurement vs Attribution
#862 Stand, Stagger, Fall
#861 Go Negative to Get Attention
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