Grow Your Public Speaking Business
Business:Marketing
The Power of Connection: How Success: Stories Can Build Trust With Your Audience and Boost Speaking Revenue
Have you ever had a friend or close family member recommend a product or service? I've had a friend recommend a product or service on several occasions, and most of the time, I've gone on to purchase said product or service.
Their success stories were all I needed to give them a try myself.
I'm not alone, either. The stats show that when someone close to us recommends a brand, nine out of every ten of us are likely to trust that brand on that recommendation alone.
That's the power of word-of-mouth marketing.
The good news for you is that you can leverage the power of these so-called "success stories" as a speaker.
Whether you sell products off the back of your speaking or offer services such as coaching or consulting, incorporating success stories into your talks and marketing materials will help you build the trust and connection with your audience you need to secure a sale.
But how? What is it about success stories that makes them so powerful? And what the heck do I mean by success stories in the first place?
Listen in to this podcast, and I will tell you :)
Resources:
1. Join the Charli Jane Speakers Club: https://charlijane.com/charli-jane-speakers-club/
2. I jotted down 50 + speaking events accepting speaker proposals right now! Links included + a video tutorial on how to best use the list. Start submitting proposals today! https://charlijane.com/call-for-speakers/
3. SPECIAL OFFER: Get access to my speaker business-building bundle! Get all kit courses, templates, training videos, creators, and organizer! https://charlijane.com/speaker-business-building-bundle/
4. Join us in our free speaker Facebook community Breakthrough Public Speakers https://www.facebook.com/groups/breakthroughpublicspeakers
5. Training Library - https://charlijane.com/blog/
If you enjoyed the Podcast and have time, I would LOVE and appreciate a review :) Thank you so much!
Keep Inspiring! ~ Wendi
CharliJane.com
54. If Emily Post Had a Podcast, She Would Have Told You This
53. Attract the best speaking engagements with videos
52. 4 Ways to Avoid Social Media Opt-Out
54. 5 Ways to Get Paid Beyond Speaking Fees
51. Want to Grow Your Business in 2019, You Gotta Let Go
50. Marketing tips from Charli Jane Speaker Members
49. My Top 5 Marketing Strategies for 2018
48. 4 Simple Steps to Grow Your Public Speaking Biz As A Guest Blogger
47. Grow Your Speaking Biz While Planting Sticky Seeds
46. Sexy, Selling, Signature Topics
45. Tailor-Made: Speakers Must Dress to Connect
44. 6 Milestones for a New Public Speaker
43. A New Speaker Trying to Figure it All Out
42. Public Speakers: How to Get Your Emails Read
41. Public Speakers The Post Office Isn't Dead
40. Develop Your Sexy Speaker Proposal in 7 Steps
39. Cashing in as a Contingency Speaker
38. Win Speaking Gigs with a Niche
37. 8 Ways to Improve Your Speaking Platform
36. Using LinkedIn as a Speaking Lead Magnet
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
The Marketing Secrets Show
Right About Now with Ryan Alford
The Agile Brand™ with Greg Kihlstrom
B2B Agility™ with Greg Kihlström
Online Marketing Made Easy with Amy Porterfield