Lars Malmqvist on scaling a business, becoming a CTA and a published author

In today's episode, we’re joined by Lars Malmqvist, Salesforce CTA, and twice-published author. We cover a breadth of topics in this episode, including his passion for studying, his career through consulting, launching and scaling a Salesforce services business that became a product business, becoming a CTA, writing to Salesforce books, and much, much more.

Lars blew us away with all that he has achieved in his career and we genuinely question when he finds time to sleep. A really, really interesting episode and we hope you enjoy it!

You can follow Lars Malmqvist on his LinkedIn page!

We’d like to thank FlowRepublic for their support in bringing you this episode and you can find out more about their programs on their website.

Enjoy the episode!