In this episode, John Edwards will answer some of the burning questions about ChatGPT and the impact it has on the world of marketing. He’ll give us some insight into the technology behind it and the legal challenges it faces. Today, John Asher's guest is John Edwards, a partner at Communica, a marketing and public relations agency. John is an expert in the field of artificial intelligence (A.I.) and he’s here to talk to us about one of the hottest topics in the industry: ChatGPT.
John will explain how ChatGPT works and why it sometimes gets things wrong. He’ll also discuss the threat ChatGPT poses to traditional search and companies like Google. He’ll share his thoughts on the future of SEO and what marketers should be thinking about as the world starts to change.
Christopher Penn once said, “Build your insurance policy.” and John will tell us what this means for marketing professionals. He’ll explain what reliable reach is and discuss some of the reliable reach channels available, such as first-party data lists, private social media communities, and best content landing pages.
Finally, John will share some lessons and tips for marketers and companies. He’ll explain what they need to start doing to adapt to this changing landscape.
So, get ready to learn everything you need to know about ChatGPT and its impact on marketing. Let’s dive into the interview and get some answers from John Edwards, an expert in the field of A.I. and ChatGPT.
Why Outsourcing Sales Management for Small Companies Increases Sales
From Bagels to Boardrooms: My Personal Journey in Business Development
Using NLP to Get The Prospect to Pull The Trigger - A Podcast with Ramzy Ayachi & John Asher
Why Sales Managers Join The Institute for Excellence in Sales
Adding Structure to a Sales Team and Department
Getting Breakthrough Sales Growth with Fractional Sales Leaders
A Video Story Must Do Five Things - John Carter
When Sales and Marketing Don't Trust Each Other - Brian Beveridge, A Short Podcast
Improving Sales Leadership Performance with World Class Athlete Mindsets
To be Found You Have to be Findable
Using Neuro-Linguistic Programming to Close Deals Faster
Achieving Aggressive Growth Goals with Digital Marketing
Bringing Sales Success to Distribution Sales Teams
Rethinking LinkedIn - Judy Schramm
Five Factors Creating Elite Sales Mindsets
If you think LinkedIn doesn't matter for your business, here's why you're wrong.
Accelerate Sales by Automating Your Marketing
Commercial Video: How Your Story Makes Money
The Top 5 Things Sales Pros Must Be Doing to Be Successful Today
Boost Your Sales Career by Adopting the Mindset of an Elite Salesperson
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
U.S Property Podcast
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
The Ramsey Show
Planet Money